Overview : To promote The New Gloria Jean's Lipton Iced Tea Range, I was tasked with creating a concept for the photoshoot and designing all promotional assets. The usual set designer was unavailable for the day so I took the chance to pull out my paintbrush and create the props for the photoshoot too.
Deliverables: Concept creation Photographer & Food Stylist brief Set Build All print and digital assets for campaign roll out.