Overview: To support the launch of Brumby’s new offering of catering, I was tasked with designing assets that were a fresh take on the usual Brumby’s design. I carried through the signature dark green and introduced a new brighter green to add a new fresh feel. I also steered away from the more traditional typefaces that Brumby’s typically used and a sharper bolder font for the campaign lockup.
Deliverables:
In-store posters and counter cards
Social media assets
Order forms
Packaging, box sleeve and paper lining